If you’re leading in the advertising industry, it’s essential to understand not just the technology but how your energy and mindset shape your response to AI’s role in your business. Using iPEC’s Energy Leadership framework, we can explore seven distinct ways advertising professionals may view AI—each reflecting a different level of energy.

As a leader, one of your key responsibilities is to inspire and empower your team to perform at their best. However, achieving this often requires more than just strategies and processes—it demands an understanding of the underlying energy dynamics that drive your team’s engagement, communication, and overall performance. 

This powerful coaching methodology is rooted in the idea that the energy we bring to any situation significantly influences the outcomes we experience in both our personal and professional lives. Core Energy Coaching® helps individuals understand, harness, and elevate their energy to lead more effectively, make better decisions, and create meaningful, lasting change in their lives.

Effective leadership isn’t just about managing tasks or delivering results. It’s about understanding yourself, your impact on others, and the energy you bring to every situation. As an executive coach and Energy Leadership™ Index (ELI) Master Practitioner, I’ve seen firsthand how powerful the right tools can be in helping leaders elevate their performance.

Effective leadership isn’t a one-size-fits-all approach. Every leader brings their unique qualities, skills, and perspective to the table. 

The CliftonStrengths assessment has become a widely recognized tool for uncovering an individual’s unique set of talents, providing insights into how these strengths influence performance, relationships, and decision-making.

Burnout can happen to even the most capable leaders, especially when strengths are either overused or misunderstood. Here are six ways gaining clarity on your strengths helps prevent burnout.

Hiring an executive coach is an investment in your personal and professional growth. To make the most of the experience, it’s important to choose a coach that aligns with your unique needs and goals. Before committing, here are nine questions to ask yourself:

This Forbes article highlights how the inherent power dynamics and mixed messages within a boss-employee relationship can hinder the effectiveness of coaching.

As we journey through life, our values—those core principles and beliefs that guide our decisions and actions—often change. These shifts can be subtle or profound, reflecting our evolving experiences, insights, and circumstances.

Life can sometimes feel like a blur of tasks and to-dos, leaving little room for introspection. But what if we paused for a moment to write our eulogy? It may sound morbid, but it’s an incredibly powerful exercise in self-discovery and purpose.

Hitting your 50s and 60s can feel like standing at the edge of a vast, uncharted territory. The routines and roles that once defined you start to shift, and suddenly, you’re left wondering, “What’s next?”

In the realm of personal and professional growth, understanding the various types of support available is crucial.

Life has a funny way of throwing curveballs, especially when it comes to our values. One moment, we’re confidently living in alignment with what matters most to us, and the next, we’re tangled in a web of conflicting priorities.

In the fast-paced and high-pressure world of executive leadership, managing stress and preventing burnout are critical to maintaining peak performance and overall well-being.

In the dynamic landscape of leadership, the energy you bring to your role can significantly impact your effectiveness, your team’s performance, and your organization’s success.

Want more engaged, inspiring, and innovative leaders? New data shows that working with a Core Energy Coach™ develops these and other leadership skills.

When it comes to personal finance coaching, the key lies not only in numbers and budgeting but in understanding the beliefs and emotions that drive financial behavior.

Career and professional development coaching opens up a world of possibilities for those seeking growth and fulfillment in their work lives.

In a society where productivity is highly valued, it’s easy for fun and enjoyment to be deprioritized. Many of us become so focused on work and responsibilities that we forget to make time for the simple joy of living.